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How Commerce, Creator, & Consumer Brands Are Built

DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and optimizing eCommerce stores and DTC (or D2C) brands.

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Victor Guardiola and Jordan Hicks are the co-founders of Bawi. With a passion for entrepreneurship, they turned their vision of creating ready-to-drink agua frescas into a reality. From testing their products at farmers markets to securing distribution in over 600 stores nationally, Victor and Jordan continue to grow their brand and bring refreshing beverages to consumers nationwide.

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Meghan Higney is the founder of Message, a innovative slide sandal brand. With a background in private equity investing, Meghan then served as President & COO of True Botanicals. She is advisor to several brands is extremely versed at all levels of operation within consumer brands.

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On this episode of DTC pod, Blaine & Ramon break the latest news and analysis in the consumer & commerce space, with some in depth breakdowns.

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Mike Xhaxho, an Albanian-American entrepreneur, started his career in finance and investment banking. After leaving finance, he created one of the first creator led fitness app business, which he scaled and sold, before finding his way into e-commerce and importing rattan bags. In 2020, he noticed a whitespace in the market around hydration products, and Waterboy was born.

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Jordan West is a successful entrepreneur, owner of multiple brands, agency owner at upGrowth Commerce, and host of fellow e-commerce podcast Secrets To Scaling Your E-commerce Brand . With his expertise in digital advertising and e-commerce, Jordan has a background in growing brands, navigating advertising platforms, and understanding customer psychology.

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Media Production

Liz Giorgi is the co-founder and CEO of soona, a platform that specializes in creating visual content for Ecommerce. With a background in television editing for networks like CNN and PBS, Liz transitioned into the world of digital video content creation in 2013. After successfully running her own production company, she sold it in 2019 to focus on the opportunity with soona. Liz recognized the need for affordable and high-quality product photography in the Ecommerce industry and has since helped shoot 5 million Ecommerce assets and onboarded 15,000 merchants onto the soona platform.

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Robbie Salter is the co-CEO and co-founder of Jupiter, a scalp health brand that has revolutionized the hair care industry. Robbie and his team have successfully developed top-notch scalp care products that are free of harmful chemicals and safe for color-treated and chemically treated hair. Before Jupiter, Robbie worked in the film and television industry and received his JD and MBA from Northwestern University.

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Blaine & Ramon break the latest news and analysis in the consumer & commerce space.

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Adam Robinson, the founder & CEO of A Rice University graduate and former credit default swap trader, started building in the email marketing space until he found a way to get website visitors' email addresses. He rebranded the company as and now has 50 employees and an ARR of almost $20 million.

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Frank Faricy is the founder and CEO of XGen, an AI platform that provides enterprise brands with complete autonomy in deploying machine learning systems and pipelines to solve e-commerce challenges. The concept was created in early 2019, and it has since helped some of the largest fashion brands in the world like Valentino, Armani, Sonos, and more deploy modern ML tools.

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DTC POD is a podcast about all things direct to consumer. We cover everything for starting, growing, and scaling world class businesses.

We talk with founders, marketers, platforms, creators, VCs, and ad agencies to cover topics like brand building, social strategy, influencer marketing, website conversion, paid media, Facebook ads, consumer trends, email marketing, business tactics & more.

If you're interested in how the best consumer & creator brands are built, DTC Pod is for you.

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The guests they bring on know their stuff, and I like that they get into the weeds on actionable advice. They also seem to delve into which metrics are important, how to improve them etc. the hosts also know their stuff! Highly recommend to those in the D2C space.

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Mark Holland

I’m a newbie in the DTC space. Almost every week this podcast has at least one guest or topic that helps me think about problems differently. Take advantage of the knowledge shared on this podcast.

Monica Maxwell - Radio Webflow Template
Monica Maxwell

The guests are amazing! Each episode covers a unique topic. Some will resonate with you more than others but the variety and depth of knowledge keeps me coming back. Keep up the good work guys.

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Susan Collier

Ramon and Blaine get the coolest guests on DTC POD! Every single episode has so many gems and if you’re a brand founder or in the DTC/CPG space at all- you need to be listening to this podcast. I feel like you’re leaving money on the table by not listening to it!

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Charles Powell