#271: VC & The Future of Commerce
Sydney Sykes is an investor, entrepreneur and nonprofit leader who is passionate about the direct consumer space, ecommerce, and venture capital. After graduating university with a psych major, Sydney was drawn to the world of startups and venture capital and joined NEA as an early consumer investor. During her time at Dollskill, Sydney grew and strategized the company's native brands while also angel investing and doing scout investing for Lightspeed. Sydney later joined Lightspeed as a Partner to focus on commerce, future shopping and ecommerce enablement for early stage companies. She is now committed to making an impact in the venture capital space by increasing diversity and furthering innovation in the industry.